Be seen.
Be trusted.
Be chosen.

Helping local business owners build magnetic brands people love and trust — by blending modern tools with timeless wisdom.

Local Marketing & Media Expert | AI Consultant | Podcaster

Work With Laura
Laura Capes Terry, MBA — strategic marketing guidance
Clarity in an AI-Driven World Authentic, Human Marketing Confident, Sustainable Growth

AI is changing everything.

And most business owners are drowning in distraction and overwhelm.

Most business owners know marketing matters, but:

  1. 1 They're on the edge of their expertise—unsure which AI tools, trends, and tactics actually support their goals, and which ones just add noise.
  2. 2 They're out of time—juggling too many roles to slow down, think strategically, and create marketing that truly reflects their voice and values.
  3. 3 They're feeling disconnected—craving authentic, human connection in a world that's becoming faster, louder, and more automated by the day.

AI was supposed to make things easier. But without clear guidance and experienced marketing leadership, it often does the opposite — amplifying confusion, diluting the message, and pulling attention in too many directions at once.

They don’t have to figure it out alone

Laura Capes Terry speaking at a microphone
Laura Capes Terry wearing an All in with AI shirt

Meet Laura Capes Terry, MBA

Fractional CMO + Media Consultant

After 30 years in media, branding, and marketing leadership, Laura has seen too many talented entrepreneurs burn out trying to keep up with marketing trends and constant change.

She believes there’s a better way — one that blends wisdom, faith, and modern tools, guided by experienced marketing leadership.

That’s why Laura guides faith-filled entrepreneurs in harnessing AI with wisdom, clarity, and purpose. Her goal is to help business owners simplify their marketing, strengthen their message, and scale their business with confidence.

AI doesn’t replace heart — it amplifies it. And no one has to figure it out alone.

Whether a business needs clarity, consistency, or a complete refresh, Laura meets owners at the decision table and helps them move forward with confidence — one strategic step at a time.

Georgetown’s Best 2025 — GoldGeorgetown’s Best 2024 — GoldGeorgetown’s Best 2023 — GoldTexas Downtown Award WinnerStoryBrand Certified GuideFG Society Certified Marketer
Laura Capes Terry
Laura with friends at a gala
Laura and team with awards
The BeLocal team

Be seen.
Be trusted.
Be chosen.

Georgetown, Texas

Laura recording at the library
Laura recording the podcast
Laura speaking at Professional Women of Williamson County
Laura with friends and the therapy horse they support

How We Can Work Together

Every partnership begins with clarity and leadership. Laura helps faith-filled entrepreneurs use modern marketing and AI with strategy, purpose, and heart — so they can stop reacting to trends and start leading with focus and confidence.

AI Strategy Sessions

Private 90-minute consultation to evaluate a business’s marketing strategy and identify what’s working, what’s not, and where AI can support the strategy, save time, and amplify the message.

Ideal for solopreneurs and business owners ready to simplify their marketing and move forward with direction and peace of mind.

Fractional Strategy & Mentorship

Ongoing strategic partnership for growing businesses ready to scale with clarity and consistency. Includes executive-level guidance, AI integration, and a proven system for sustainable growth — without the full-time executive cost.

Ideal for growing teams who want consistent guidance, accountability, and long-term growth.

Leadership Training & Speaking

Leadership training for entrepreneurs and teams navigating growth, AI, and constant change — with clarity and confidence. Laura equips leaders with the clarity, discernment, and confidence to lead more responsibly, without losing their voice, values, or human connection.

Ideal for business owners and leadership teams who want to bring authentic human connection and trust back to their marketing in the age of AI.

How to Get Started

Here’s how Laura helps business owners simplify their strategy, save time, and grow with confidence.

How to Get Started
01

Start a Conversation

Laura begins by understanding where a business owner is, what they’re working toward, and what’s currently getting in the way.

This is a focused, intentional conversation — not a sales pitch.

How to Get Started
02

Identify What Matters Most

Together, Laura and the client surface quick wins, areas of unnecessary complexity, and where AI or modern tools could help — or where they’re adding noise.

They leave with clearer priorities and a recommended next step.

How to Get Started
03

Decide the Right Path Forward

If it makes sense to go deeper, Laura will outline what that could look like.

If not, they’ll still walk away with clarity, direction, and confidence about what to do next.

What Clients Say

Here’s what business owners and leaders say about working with Laura.

Read testimonials.
Having been a client, a vendor partner, and a friend throughout your journey I can say that you are one of the best marketing executives I have ever worked with! Your path should inspire women who wish to be successful in a male-dominated industry and for men who want to understand what working with a pro who commands respect and is amazing at their craft can do for the bottom line!
Guy Williams
Working with Laura has been a game-changer. Already having an established, successful small business, we initially thought we could manage the transition to an online presence and development of a marketing strategy ourselves. However, we’ve realized just how challenging and complex that process is — and how much we didn’t know. Since partnering with Laura, she’s been an invaluable guide, helping us identify and implement the right strategies for our needs. We only regret not reaching out to her sooner.
Wendy Del Re
Since the very moment I met Laura, I knew I was in good hands. Not only is she incredibly knowledgeable on all things marketing, media, story-branding, and beyond, more importantly—she genuinely cares for business owners, and people. I have witnessed her interact with countless individuals, where she fully engages and empathizes with them. Laura isn’t here to sell you something you don’t need. She is here to serve you, and she does so very generously. If you need assistance with any marketing at all, Laura is my top recommendation!
Terry Wilkie

Free Guide

Does a business website clearly explain what the company does — and what to do next?

This clarity-first guide helps business owners identify what’s working, what’s confusing, and how to make simple homepage improvements that actually help visitors take action.

We won’t send spam. Unsubscribe at any time.

Building Better Websites

Six clarity-first website fixes — plus AI prompts to help business owners implement them faster.

If a website feels “almost right” but not quite effective, it’s often a clarity issue — not a design problem.

This free guide walks business owners through six simple, high-impact fixes focused on the homepage above the fold so visitors can quickly understand:

  • Who they help
  • What they offer
  • And what to do next

It also includes optional AI prompts to use as a thinking partner for evaluating and improving a site faster — without losing the business’s voice or overcomplicating the process.

Let’s Start a Conversation

This is a short, intentional conversation to understand a business’s goals, identify low-hanging opportunities, and recommend a smart next step.